Unicorns» Financial Markets

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Unicorns» Financial Markets

Сообщение HainanWel.com(e)! » 09 июн 2016, 12:51

Unicorn - one of the terms that everyone should know who is somehow connected with the financial markets. It represents a rare mythical creature, in fact translates as a unicorn. This name is taken for nothing. The thing is that this is the company's status, which suggests that its value has passed the barrier of $ 1 billion.

«Unicorns» Financial Markets: Who are they?

Still, who are the «Unicorns» financial markets?
We have realized that it is the companies that have achieved a high level of capitalization and, for many businessmen such status "unicorn" was the ultimate dream. But, for the distinguishing feature distinguishes enterprises among others?

«Unicorns» Financial Markets: Who are they?

Everyone knows that the unicorn - a mythical creature. At the same time no one can say for sure, these animals existed earlier or they were really rare. These companies - like myths. They exist, but it is difficult to accurately determine the real they are either dummy. And the thing in a negative cash-flow and the rapid capitalization. This indicates that every analyst can analyze cash flow and see the s that the company's payments are much higher than revenues. Of course, this does not speak of a loss of the company, as a negative cash-flow is temporary.

A little history
The first time the term is met in 2013 in the article of the popular entrepreneur Eileen Lee, then the word has gained special popularity among the start-ups. Even the investors in the first stage are not sure whether the founders are able to create a unicorn. But practice shows that the unique products demand is growing rapidly and immediately, thus confirming the myths about magical creatures. As it happens in different countries can be viewed below:

«Unicorns» Financial Markets: Who are they?

Fig.1. unicorns-distribution companies around the world

As the company created a unicorn?
To start the company quickly reached the maximum profit and became exponential organization or enterprise unicorn, often follow the pattern of a few points:

- Find great goal of global significance;

- Optimal composition of the founders of more than 4 people;

- Developed its own unique business model.

«Unicorns» Financial Markets: Who are they?

Naturally, the basis should be a breakthrough idea that could improve the problematic situation in a field of at least ten times. In this case, it can bring higher profits.

It is important to note that the most fast-growing companies operating in areas such as:

- social networks;

- the property;

- e-commerce;

- On-demand services.

To summarize ...
In any case, no matter what term you use - unicorns, unicorns or exponential organizations understand that this is a new way of doing business. It helps to create other opportunities for start-ups and even for traders due to the transition to new, more ambitious level. Drawing inferences can say that it is not necessary to adhere to conservative views, because investing in several start-ups, you can make big profits if you are confident in the growth of its popularity in the market.

Unicorn is not difficult to attract investment, but it should be careful, because these companies manage to keep its real value in secret, without giving details. But if such businesses can withstand severe market test, which involves discipline and a high volatility, they do not remain in the shadows.
HainanWel.com(e)!
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